*All images are from Global Stars case studies; please do not copy or reproduce them without permission.
Media Location:
Leicester Square
Media Size:
12.4m (W) * 5.2m (H) = 64.48㎡
Media Format:
LED (static image)
Display Hours:
6:00 AM – 12:00 AM
Vehicle and Passenger Volume:
320,000/day
Media Description:
Leicester Square, located in London’s West End, was built in 1670 and is an iconic pedestrian plaza in London. This large sign is the only commercial advertising screen within Leicester Square and one of the largest in central London. The VUE West End building, where it is located, is a London landmark. The UK premiere of the iconic film “Titanic” was held here. The area also connects Covent Garden and Piccadilly Circus, reaching both domestic and international tourists and London residents.
