Author page: Global Stars

Key words: Global Stars, iShop Shanghai, Outdoor Advertising Case Study, International Consumer City, Shanghai Design Week, Times Square Advertising, Shinjuku 3D Screen, Outdoor Advertising, Digital billboard, Global Landmark Media, DOOH, Billboard Advertising Abstract: Global Stars planned and executed an outdoor advertising campaign covering nine major cities worldwide for the "iShop Shanghai" project at Shanghai Design Week.…

Key words: Global Stars, Suzhou Cultural Tourism, Outdoor Advertising Placement, DOOH, digital billboard, billboard advertising Abstract: By precisely placing advertisements on the large screens at Westfield Shopping Centre in London, UK, and 155 Queen Street in Auckland, New Zealand, the exquisite "Suzhou-style" aesthetics were successfully brought into the international mainstream, achieving a dual enhancement of…

Key words: Global Stars, Taobao, Outdoor Advertising Placement, DOOH, digital billboard, billboard advertising Abstract: This case demonstrates how Global Stars carried out an integrated outdoor advertising campaign for Taobao Clothing spanning Europe and Asia, conveying the theme of "Taobao Clothing Global Free Shipping" to overseas target consumers and helping the brand achieve a leapfrog increase in…

Key words: Global Stars, Guozi Shu Le, Outdoor Advertising Placement, DOOH, digital billboard, billboard advertising Global Stars has enabled Guozi Shu Le, along with its brand ambassador Yang Zi, to land in core outdoor advertising Spaces in five major cities across continents, including New York, Paris, Sydney, Argentina, and South Africa, showcasing the new charm of…

Key words: Global Stars, IQIYI, Love You Seven Times, Outdoor Advertising Placement, DOOH, digital billboard, billboard advertising The Global Stars has simultaneously launched outdoor advertising campaigns for IQIYI's new drama "Love You Seven Times" in Japan, Singapore, Malaysia, South Korea and the Philippines. How can a romantic drama brimming with elements of Eastern mythology quickly break…

Key words: Global Stars, Youku, Jade Curtain and Pearl Screen, Outdoor Advertising Placement, DOOH, digital billboard, billboard advertising Recently, Global Stars has launched a deep collaboration with Youku's new drama "Jade Curtain and Pearl Screen", and has carried out a unique outdoor advertising campaign in four countries: Malaysia, Singapore, Thailand and Vietnam. · fahrenheit 3D…

Introduction: The Global Stars Chart has joined hands with the Spring Festival Opera Gala to launch advertising campaigns simultaneously at top global landmarks: The Bird Screen in Times Square, New York, USA; the Leicester Square screen in London, UK; and the Four-Screen Tower in Dundes Square, Toronto, Canada. Key words: Global Stars, Spring Festival Opera…

Introduction: See how Global Stars executed a precision DOOH campaign for Tmall Global across the UK, Germany, Italy & Spain using strategic digital billboard & LED screen advertising.  In the world of global marketing, first impressions are crucial. High-quality digital outdoor media (DOOH) is a great way to make that first impression. A stellar example…